Listen while you make… and learn how to turn your handmade hobby into a thriving business!
“You have the best podcast out there for handmade businesses. Can’t say enough good things.”
"I love your podcasts. They are incredibly inspiring and motivating."
Jess, I have to tell you how much I have loved your podcast for the last couple of years! Thank you for all that you do and share for the maker community!
"Absolutely love Jess’s podcast, it is truly like having a great friend giving you business advice. Love it, keep it coming Jess!!!!!"
"This series is fabulous!!! I wish there were more."
“Hi Jess – thank you so much for these wonderful podcasts – I’ve listened to them all; twice!"
“Thanks again for another great podcast, I love tuning in each week.”
“Jess is down-to-Earth, very knowledgeable and experienced. She has a wealth of information to share and gives excellent information and advice in this podcast. Well worth a listen if you are a creative small business”
“Wow this was great to listen to! Thank you so much, I feel very inspired!”
"Jess makes a really great podcast. It has a more relaxed feel, like she’s just talking to you over a cup of coffee about the topic. She’s highly informative, doesn’t waste any time, and has a wonderful speaking voice that is really pleasant to listen to."
You’ve heard you should be using email to market your handmade business – but how do you get people to open – and act on – your emails?
My guest on this episode – Katie Salmon – is a self-proclaimed marketing geek and spends her days dreaming about how to help business owners sell more stuff. Since 2016, she’s been serving clients through her boutique marketing agency Katie Does Marketing, where she has helped shop owners turn email marketing into a lucrative sales channel.
But Katie knows that not all businesses are ready to outsource their marketing, so this year, she co-founded Shop Pop, a one-stop resource center with marketing education and templates. Through Shop Pop, Katie hopes to help shop owners get the skills and confidence they need to do better their marketing in less time.
You know I’m all about no-nonsense advice about growing a creative business – and my guest today is aaaaall about that.
Heidi Luerra is the founder and force behind RAW artist showcases, which she founded in LA 10 years ago.
She’s also the author of the upcoming book The Work of Art: A No-Nonsense Field Guide for Creative Entrepreneurs.
In this interview, she describes how RAW came to be (and her background as a fashion designer); how she’s grown it into a global organisation; and she shares some tips from her book on how you can be more successful as a creative entrepreneur.
Have you ever wanted to hear the other side of the story?
What’s it like to be the partner of a creative entrepreneur?
What’s it like working full-time with your spouse in your business?
Who does the washing? (Spoiler: not Jess.)
We answer all these questions and more in this special, 200th episode of the Create & Thrive Podcast, where I interview my husband and right-hand-man, Nick Bianchi, on the show!
I did a call-out for questions… and boy, did you all deliver! So I asked, he answered, and we bantered about our experience working together and sharing all aspects of our lives over the last decade – since before Epheriell even began.
We had a lot of fun recording this, so I hope you enjoy listening to Nick’s experiences, and this glimpse ‘behind the curtain’ of a self-employed couple.
So you want to get your handmade products into shops, galleries, or boutiques… BUT – how do you find the right ones to approach?
There are a ton of ways to do this – many of which we teach in my newly available course – Wholesale Know-How – but in this episode, I’m outlining just 5 of the strategies you can use to track down potential new stockists who would be a perfect fit for your product.
It’s important to get this step right, so you don’t waste time approaching the wrong type of stores. Of course, not every store you approach will say yes (even if you are a perfect fit!) but you vastly increase the likelihood of a store buying from you if you do the research and hard yards beforehand to make sure they’re a great fit.
Think you'd be a great fit for the show?
I’m always looking for new guests to interview on the podcast!
If you are a maker with a successful, profitable business, or, you have something to teach that will help handmade businesses, specifically, I’d love to hear from you.