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C&T Podcast Episode 1 – How Anna Anagno Grew Her Jewellery Biz Into Her Full-Time Occupation


How do you go about the transition from working for someone else to running your own business full-time?

It’s not something that happens overnight and it’s the result of a lot of hard work and patience.

Patience is a huge part of business ownership and we often become obsessed with the idea of knowing and doing it all now.

However, the path to success is not just a waiting game; it requires dedication and commitment along with hours of work in many areas of discipline.

Anna Anagno chats to me in this episode about her journey from worker to maker and how she made the change over time and with a lot of thought and organisation.


One Happy Leaf also grew from Anna’s strong feeling of connection to nature and the environment and her business name reflects this. Her feeling that her  business was a more authentic reflection of herself than her corporate job was made her feel comfortable in her shift to business owner, as she was very bonded to her art.

“I would go on these really cool walks and I felt more ‘me’ rather than the corporate ‘me’ that was working 9-5.” {Anna}

In a world where everything is online, fast-paced and energetic, it’s important to continue to stay true to your vision and yourself when running your own creative business.


Quotes and highlights from this episode

  • Be your authentic self and it will shine through in your business.
  • Trust your instincts with your own business and follow a path that you believe in.
  • Patience is the key to going full-time with your business – it won’t happen overnight.
  • “Successes don’t happen overnight and I realised that I couldn’t have it all right now.” {Anna}
  • Googling can help you answer a lot of your questions in the beginning, especially if you have time on your side.
  • Be prepared to learn more.
  • If you feel like you’re in the ‘deep end’ with any part of your biz, ask for help.
  • Knowing when to spend money or seek help can definitely be a trial and error exercise.
  • Work hard so you can play hard later but make sure you do get some downtime.
  • “You’re in that real development stage where you want to push your business forward and you’re at a stage where it’s OK to do that and really harness the passion and the energy while you’ve got it. But it’s also really important to take time out… I see it as a really dynamic flux” {Jess}
  • Setting annual goals which you view daily is important to keeping you on track and focussed on your game plan.
  • Photography and SEO are super important for any business.
  • “Screw it, let’s do it!” {Anna quoting Richard Branson}



Download This Episode

(You can also subscribe to the podcast and listen to this episode on iTunes + Stitcher – just search ‘Create and Thrive’)


Links from the Episode


Van Den has written 318 posts in this blog.

Jess Van Den is the editor of Create & Thrive, and has been a full-time creative entrepreneur since 2010. She makes eco-conscious, contemporary, handmade sterling silver jewellery under the Epheriell label, and blogs about her jewellery and other beautiful things at You can catch her on twitter @JessVanDen.



Jess this is a very motivational story, thanks for sharing. I have learned so much this podcast.


Love your thoughts about “Non-Negotiables.” 🙂 Wouldn’t it be nice if we all had the ability to draw a line in the sand on those things we aren’t willing to give up, no matter what job we had? I love that idea.

What say you?