by Jess | Interviews, Pinterest, Podcasts, Videos
Naa Ardua Flohic has embraced the use of video as part of her business. She creates videos to help her customers & she runs Facebook live videos – she’s also using YouTube as part of her business strategy! Today she shares how – and why –...
by Jess | Etsy, Marketing, Other, Social Media
Are you using Pinterest to grow your handmade business? If not, (or, if you’ve been slacking off – looking in the mirror here!) then it’s time to revisit why Pinterest is SUCH a great, effective tool to use. Today, I’m going to outline 5...
by Jess | Interviews, Podcasts
Putting our creations out into the world always comes with a frisson of tension – especially when we closely connect our self-worth to our work. My guest today – Erica Ando – and I have a frank discussion about this in today’s episode. Erica...
by Jess | Other, Time Management
Business is never-ending. When you have a job, you get holidays. But when you’re in business, you have to MAKE holidays, or they never happen. After being in business for over 12 years, I rarely take a real holiday (that is, where I do zero work, and don’t...
by Jess | Marketing, Podcasts, Videos, YouTube
How can you sell if you don’t know who you’re selling to? All the marketing and advertising in the world won’t help your handmade business grow if you’re talking to the wrong people. So – who are the right people? They are your ideal...
