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[77] How to Run an Effective Business Partnership with Nicole and Delilah from Dear Handmade Life

This episode is all about the do’s and don’ts of an effective business partnership.

In this episode I chat with Delilah and Nicole from Dear Handmade Life – who also run Craftcation, which is a conference held yearly in California for people who run their own or would like to run their own creative business. They have been working together for almost 10 years and started their first business together in 2007.

They have a lot of wisdom to share about the ups and downs of a business partnership, tips for when and why you should consider a partner in your business, and lots more.

Also! FYI – in just a few week’s time, Thriver Circle membership is opening for the last time in 2016! The doors will open on 26th October for 48 hours only.



Quotes and highlights from this Episode:

  • Nicole and Delilah have known each other since birth. They are family and they started their first business partneship together in 2007.
  • They know better than most the ups and downs that come with working in a business partnership and have struggled through some hard times but this has strengthened them.
  • If your business relationship is struggling it can be really great to use therapy or a business coach to get you back on track.
  • It is important to analyse your business before approaching the partnership idea as it is not an easy fix to a business.
  • Importantly both sides of the partnership must find their strengths and weaknesses – you can’t work with someone who is exactly like you.
  • A business partner should be someone who will challenge your ideas.
  • ‘Work out where you differ and figure out how you can use those strengths.’ {Jess}
  • It is important to check in with each other on a regular basis and it is mandatory to spend some down time together.
  • Strategy and planning are super important in a partnership and can save you loads of time.
  • Nicole and Delilah have gained some really beautiful benefits from their business partnership.
  • They are always there for each other and their friendship and business have both flourished.
  • ‘Having someone who has your back is so powerful.’ {Jess}
  • Make sure you don’t begin until you have nutted out the most important document in your partnership: the contract!
  • ‘You want to get that Prenup!’ {Delilah}
  • You must have a partnership contract in place and include all you need to be prepared for a breakup – it happens all the time!
  • Be responsible and realistic about the possibility that it might not work.
  • ‘You’re not looking for a friend yo’re looking for a business partner so you’re not looking for the same qualities that you would look for in a friend.’ {Nicole}
  • You can find the gals on their website, Facebook, and Instagram. Also, registration for the Craftcation is open now! You can check it out here.
  • The Thriver Circle Membership opens on 26th October for 48 hours only!


Download or Listen to This Episode

(You can also subscribe to the podcast and listen to this episode on iTunes + Stitcher – just search ‘Create & Thrive’.)


Van Den has written 318 posts in this blog.

Jess Van Den is the editor of Create & Thrive, and has been a full-time creative entrepreneur since 2010. She makes eco-conscious, contemporary, handmade sterling silver jewellery under the Epheriell label, and blogs about her jewellery and other beautiful things at You can catch her on twitter @JessVanDen.

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