Don’t leave your customers with obvious questions! [227]
As a seller, it’s your job to anticipate – and answer – any objections your customer may have to buying your product. Another way of putting this – don’t leave any of your customer’s questions unanswered! This sounds obvious, but...[226] Modern Stained Glass Artist Lauren Earl of Szklo Glass
What happens when a job turns into a passion – which turns into a full-time handmade business? Szklo Glass happens. My guest today – Lauren Earl – started a job working with glass after high school, not intending to make it a career. In 2016 she...[225] 9 Steps to Name your Handmade Business
Coming up with the perfect name for your handmade business can be tricky. There is a lot to consider – and it’s easy to make a blunder that you’ll regret down the line. I’ve named at least 5 businesses, and I’ve learnt a bit more about...[224] 24 Years & Counting with Christine Tenenholtz
How has running a handmade business changed over the last few decades? My guest today – Christine Tenenholtz – is an Albuquerque, New Mexico based ceramic artist who has been crafting her line of colorful stoneware out of her home studio since 1996....[223] COVID-19 & Your Handmade Business (Coronavirus)
Since this is on everyone’s mind, I wanted to discuss the potential consequences of COVID-19 on our businesses. Long story short: no-one really knows what the long-term consequences will be, but there are things we can do to better ride out this period of...
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