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[193] How Craft Saved SuzAnne Taylor’s Life
I’m thankful to be able to share this story with you today – the story of how craft – specifically, jewellery-making and metalsmithing – helped SuzAnne Taylor to find new purpose in her life.
SuzAnne was a combat medic in the US Army, and after a tour in the Middle East, returned home with a severe case of PTSD.
I’ve known SuzAnne online for a few years now, but when I finally learnt the details of her story, I knew I wanted to bring her on the show to talk about her experience, and how finding a craft literally saved her life.
This is an incredibly moving episode – SuzAnne is an open book and we dive deep into her experiences over the years since her tour of duty.
I want to thank SuzAnne for sharing her experience with us – and sharing her journey towards healing.
[192] Roadmap to Success with Catie Miller
In 2016, Catie Miller started listening to the Create & Thrive Podcast.
Fast-forward to 2019, and she now has a full-time, growing ceramics business! She listened to the show from the start, and used it as a ‘roadmap to success’.
I was so excited to chat to someone like Catie who has actually used this podcast to find success in her handmade business – and she has a fabulous story to share!
Not only has she managed to grow a thriving business – she’s done it all while having babies, building a house, moving studios… not to mention dealing with a broken kiln right when she had a big order to produce!
Catie is a trained artist who chose to focus on ceramics as her canvas – though she’s done other artwork, too – including a large public piece in her hometown of Fargo.
You’ll love this interview with Catie – she’s super down-to-earth, open and honest about the struggles of crafting a handmade business… don’t miss this one!
[191] Branding Blunders to Avoid with Julie Gibbons
Do you have an intentional brand for your handmade business that draws in your ideal customer – and actually repels those who aren’t?
People make a split-second decision about your business the moment they see your branding – whether that’s your website, instagram feed, business card, market stall… any touchpoint they have with your business.
Are you sending the right message?
Are you engaging and enticing your ideal customers with your branding? Or are you making one of many branding blunders that will turn them away?
In this episode, I talk to my friend and branding expert Julie Gibbons about all things branding. We discuss:
why branding is more about emotion than logic
how you might be fading into the noise through haphazard branding
the most important first step you need to take in order to craft a compelling brand
and much more!
Start Here
Learn more…
