The Create & Thrive Podcast - Episode 21

Have you ever asked yourself this question?

“Why should I pay for this e-courses when I can just Google this information for free?”

Let me start by saying: I am the queen of ‘Googling it’, and a huge amount of what I know about business, I have learned by figuring it out myself through trial and error.

It is absolutely a great, cheap, and legitimate way to learn. But it’s also a very slow way to learn!

Not only that – how can you know that you’ve found genuinely good advice? And how can you know you haven’t missed some vital piece of information that could save you time and money?

I think many people are under the misconception that when they purchase a course, they are just paying for the content. You aren’t. There are actually 4 things you’re paying for, and content is just one of them.

Listen in to this episode to find out just what those 4 things are. It will help you decide whether an e-course is worth your precious financial resources, or whether you’d be better off going it alone.


You don't know

Quotes and highlights from this Episode:

  • Googling it is great for solving one focused problem.
  • It’s not the smartest way to learn.
  • “You don’t know what you don’t know.”
  • You’re not just buying the content of that course or the information that you’ll receive.
  • You are paying for content, experience, saved time, expertise of the teacher.
  • The content is always going to be available somewhere on the internet for free – not just all in one place, and perhaps not in a way that’s easy to absorb.
  • It’s hard to know what you’re looking for.
  • You can end up missing really crucial information which could make your life easier.
  • When you consider doing an e-course, look at the experience you’ll be getting. Does it allow you to interact with your classmates? How will the content be delivered? Do you get actual feedback from your teacher – can you ask questions?
  • “Choose a course that gives you the experience you want, as well as the content you need.”
  • Imagine: instead of spending years stumbling around in dark caves, trying to find your way to the treasure hidden deep within the mountain, someone came along and gave you a light and a map.
  • The question to ask yourself when you’re considering exchanging a little bit of your life for an e-course is – “Will the time I SAVE down the road outweigh the money I SPEND right now?”
  • Your teacher must have the knowledge and experience to teach you what you need to know in a way that you will find enjoyable, challenging, and truly useful.
  • You need to make sure that you really trust your teacher.
  • Does what they teach come from a place of hard-won experience?
  • “One small test for you to apply: if they tell you that achieving success will suddenly be guaranteed, fast, and/or easy if you just do their course – they’re lying.”
  • Success is in the application.
  • No-one can give you a magic formula for success.
  • Success looks different to everyone, and can be reached in so many different ways.
  • Time is life and when you exchange money for something, you’re exchanging it for time saved – a little bit of life. Make sure it’s worth it.


Download/Listen to this Episode

(You can also subscribe to the podcast and listen to this episode on iTunes + Stitcher – just search ‘Create & Thrive’.)

Pin It on Pinterest