by Jess | Branding, Interviews, Marketing, Podcasts
There are so many ways we can market our handmade business – and different methods will work more effectively depending on your business model. For Aidan Mackinnon of Cut Throat Knives, PR has been, by far, the most successful marketing avenue. In this episode,...
by Jess | Branding, Interviews, Money, Podcasts
My friend Megan Auman has been running her eponymous jewellery line for over 12 years. She also, like me, teaches makers how to craft successful businesses. It was a pleasure to chat with her in this episode – we talked pricing, branding, marketing &...
by Jess | Branding, Podcasts
https://media.blubrry.com/thecreateandthrivepodcast/p/content.blubrry.com/thecreateandthrivepodcast/HBT12_Branding.mp3Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | RSS | More ...
by Julie Gibbons | Branding, Photography, Products
Do you use PicMonkey or Canva? Have you tried them both and decided that one’s your ‘thing’ and you just don’t get the other one at all? And even though you love a whole bunch of things about the one you do use, there’s some tasks...
by Jess | Branding, Podcasts, Time Management
This episode (and next week’s!) are aimed at handmade business owners who’ve been around for a while – because once business is growing, you’ll start coming up against a whole new set of challenges. If you’re still new to handmade...
by Jess | Branding, Marketing, Money, Organisation, Other, Podcasts, Products, Time Management
You could be eating away at your profits without even realising it. However, there are lots of ways you can make little tweaks to your handmade business in order to increase your profit margin. I ran a week-long free course a few years back on this topic, and I...