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C&T Reviews ~ BenchWorks

 

benchworks

What is is: BenchWorks – Inventory for Artists

By: BenchWorks

What You Can Do:

  • Track consignment inventory
  • Create custom line sheets
  • Aggregate your orders
  • Manage production
  • Manage contracts
  • Print invoices

Why We Loved It:

There are many inventory and financial platforms out there but most aren’t made specifically with makers in mind. Benchworks helps creative businesses grow effortlessly because, as we all know, when more orders come in, it’s easier to slip up. You can easily construct a custom line sheet with their templates and start sending it out to wholesale shops right away. Benchworks also tracks all of your orders and allows you to send a professional invoice to store owners. Then, like a cherry on top, the system creates sales reports so you can analyze where you’re improving your business. It’s really amazing to have an inventory system do more than just track inventory!

Best of all?

Benchworks syncs your orders from all of your online and brick-and-mortar platforms! This helps you keep track of everything and makes sure you don’t forget to ship an order.

Check out more about the guide here.

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C&T Trees: 4 out of 5!

4 trees

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{A note from Jess: There are a phenomenal amount of useful and informative books/ebooks/courses out there – so how do you choose which ones are right for you? Megan & I decided to start a monthly review series here on the blog where we share our favourites with you. If you know of a great book or info product out there that you think we should take a look at, make sure to contact us and let us know about it!  Disclaimer: C&T is an affiliate of some of these products. We give honest reviews and only recommend stuff we think is genuinely useful and practical.}

C&T Reviews ~ Build Your Pinterest Mojo

 

 

 

 

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What is is: Build Your Pinterest Mojo

By: Karen Gunton, the amazing lady behind Visual Marketing School

What It Includes:

  • 43-page e-book/workbook

Why We Loved It:

Pinterest is now the 4th most popular social media platform and that means you have an amazing new way to grab your customer’s attention with great visuals. Karen’s workbook takes you through all the basic steps of setting up your Pinterest account with boards that convey your brand, engage your followers, and attract the people you want to attract. She shows you how to create marketing plans to build momentum. She even dives into the nitty gritty of making images that are more likely to be shared and do double the work for you and your company thanks to a few simple keywords. Pinterest not only turns lookers into buyers for makers but it can help you conduct market research to get to know your most valuable customer even better.

Best of all?

Karen’s entire book is one giant workbook so every page has lots of questions for you to answer and room for you to lay out your mastermind Pinterest plans. Get ready to boost your conversion rates and drive some real traffic to your shop!

Check out more about the guide here.

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C&T Trees: 4 out of 5!

4 trees

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{A note from Jess: There are a phenomenal amount of useful and informative books/ebooks/courses out there – so how do you choose which ones are right for you? Megan & I decided to start a monthly review series here on the blog where we share our favourites with you. If you know of a great book or info product out there that you think we should take a look at, make sure to contact us and let us know about it!  Disclaimer: C&T is an affiliate of some of these products. We give honest reviews and only recommend stuff we think is genuinely useful and practical.}

Create & Thrive Reviews ~ Shop Fundamentals + BONUS Giveaway!!

shop fundamentals

What is is: Shop Fundamentals

By: Lisa Jacobs, maker behind Energy Shop Jewelry, writer behind Marketing Your Creativity (and also a regular writer here at Create & Thrive)

What It Includes:

  • 48-page e-book
  • 19-page workbook

Why We Loved It:

If you’re looking for a book that will teach you how to build a strong base for your business, you will love Shop Fundamentals. Lisa covers all the basic information makers need to open (or improve) their online shop, whether it’s on Etsy or their own site. She tells you all the common mistakes people make so that you can save yourself the trouble (and years) of losing sales due to silly things like not researching your keywords correctly. Lisa also shows you how to get into your customers’ heads to write copy that appeals to them and build a relationship that has them coming back again and again. Shop Fundamentals is a very well-rounded book packed with advice that every maker can use, whether they’ve just opened their shop or been in business for five years.

Best of all?

I’m all about worksheets and Lisa created a lovely workbook to accompany her e-book so you can work your way through every chapter. She was even nice enough to include a bonus worksheet that gives you prompts to keep you moving forward day after day.

Check out more about the guide here.

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C&T Trees: 4 out of 5!

4 trees

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GIVEAWAY!

Lisa is giving away a copy of her Shop Fundamentals ebook to a lucky Create & Thrive reader!

Enter below to be in the running…

 

a Rafflecopter giveaway


P.S. Lisa is giving away a copy of the Create & Thrive Guide to Product Photography over on her blog, so get over there and enter that one, too!!

 

{A note from Jess: There are a phenomenal amount of useful and informative books/ebooks/courses out there – so how do you choose which ones are right for you? Megan & I decided to start a monthly review series here on the blog where we share our favourites with you. If you know of a great book or info product out there that you think we should take a look at, make sure to contact us and let us know about it!  Disclaimer: C&T is an affiliate of some of these products. We give honest reviews and only recommend stuff we think is genuinely useful and practical.}

Create & Thrive Reviews ~ Trade Show Publicity Secrets

trade show secrets

What is is: Trade Show Publicity Secrets

By: Brigitte and Maggie, the ladies behind B, the forward-thinking PR agency

 

What It Includes:

  • 3 audio lessons
  • Q & A with Megan Auman, who used Brigitte and Maggie’s advice to land her home decor line in Elle Decor
  • Trade show checklist
  • Quickstart Guide (If you have less than a week before your show, you can still rock the PR angle.)
  • Scripts and templates for pitching the media at a trade show
  • Workbook to help you figure out the best way to pitch the benefits of your product
  • Media Kit checklist

 

Why We Loved It:

Brigitte and Maggie tackle a subject that many of us overlook: PR. You can succeed at a trade show if you pick up a lot of new orders but a trade show can shoot your business to the next level if you ALSO land some sweet press exposure from it.  Trade Show Publicity Secrets is ‘a guide to making the most of your next wholesale trade show by connecting with editors who are scouting products for their magazines’. You’re already at the show and have put in all the effort so why not land yourself in Elle Decor while you’re at it?  Brigitte and Maggie give you the scripts and templates you need to write a stellar pitch.  They also give you a workbook to help you make a media contact list, get your media kit in tip top shape, and help keep track of following up with each of your leads.

 

Best of all?

This advice can be applied not only to a trade show but a retail show as well. The scripts and templates can even be used for pitching the media when you’re not at a show. Once you understand the steps and how to attract an editor’s attention, you can start landing your products into bigger and better magazines and blogs around the world.

Check out more about the guide here.

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C&T Trees: 5 out of 5!

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{A note from Jess: There are a phenomenal amount of useful and informative books/ebooks/courses out there – so how do you choose which ones are right for you? Megan & I decided to start a monthly review series here on the blog where we share our favourites with you. If you know of a great book or info product out there that you think we should take a look at, make sure to contact us and let us know about it!  Disclaimer: C&T is an affiliate of some of these products. We give honest reviews and only recommend stuff we think is genuinely useful and practical.}

Create & Thrive Reviews ~ The Jewellery Market: A Masterclass

 

 

 

 

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What is is: The Jewellery Market: A Masterclass

By: Judy Head and Mastered – an online platform that delivers the best creative education to those in the fashion and jewellery fields.

 

What It Includes:

  • Expert tuition from Judy Head, the UK’s leading jewellery business consultant
  • 6 modules
  • 30+ video and written lessons
  • Lifetime access to the course materials
  • Your own personal career coach

 

Why We Loved It:

This masterclass takes you through all the steps of turning your Etsy shop into a jewellery business that has wholesale accounts across the world and a strong collection made with a customer in mind.  Judy will teach you the basics of the jewellery market including who buys what, why, when, and where (facts many people overlook before they begin creating and marketing their collection).  She discusses how to buy ONLY the supplies and studio materials you NEED to get started, which eliminates a lot of wasted expenses.  But, best of all, she helps you devise a marketing plan that fits your collection and shows yous how to grab the attention of the press.

Judy is extremely passionate about helping jewellers like you turn your passion and skills into a creative career that changes your life.  She has so much knowledge to share.  Honestly, we couldn’t believe how many videos she and the Mastered team had created.

No matter what learning style works best for you, this masterclass will be a wealth of knowledge since it combines video lessons, demonstrations, exercises, picture galleries to inspire you, and projects for you to complete.

 

Best of all?

You get email access to your very own dedicated career coach at Mastered for one month.  Yep, one month of advice, nudging, and whatever else you need to develop and reach your creative career goals.

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C&T Trees: 4 out of 5!

 

4 trees

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 Image source: Mastered

{A note from Jess: There are a phenomenal amount of useful and informative books/ebooks/courses out there – so how do you choose which ones are right for you? Megan & I decided to start a monthly review series here on the blog where we share our favourites with you. If you know of a great book or info product out there that you think we should take a look at, make sure to contact us and let us know about it!  Disclaimer: C&T is an affiliate of some of these products. We give honest reviews and only recommend stuff we think is genuinely useful and practical.}