by Jess | Marketing, Products, Q&A, Shop Design
This week’s question is from Kelly, who writes: Hey Jess! What’s the best way to include multiple lines (which aren’t necessarily a similar product to your dominant line) in your business? For example – mainly selling watercolour paintings, but...
by Jess | Marketing, Products
Have you heard of an ‘elevator pitch’? Basically, it is a statement that sums up what you do in your business that can be delivered in the time it takes to ride an elevator – about 60 seconds or so. I don’t know about you, but often people will ask me – “so what do...
by Jess | Blogging, Marketing, Q&A
Today’s question is from Kate, who writes: Hey Jess! My biggest dilemma is getting consistent sales. It’s so hard to predict, there may be weeks where I get 3 sales and then a period where there is none. I know you are a consistent blogger and tweeter, so your...
by Jess | Marketing, Money
This is a guest post by Ashley Griffith. When we started The Gnarly Whale (This site/resource is no longer available.) , we didn’t have a solid marketing plan set up. Sales would fluctuate from nothing to more than we could handle on a regular basis. A random review,...
by Jess | Community, Marketing
{image source} It’s really important to me that Create & Thrive is about something larger than just me and what I can teach you… what I can share with you. I want this place to be for, and about, YOU. I want C&T to be a community of people with a...