[145] Erin Dollar of Cotton & Flax

 

My guest today is the inspirational Erin Dollar.

Erin is a textile and surface pattern designer who specialises in minimalist designs with an eco-friendly focus.

She creates boldly patterned home decor for Cotton & Flax, which she founded in 2012.

In this episode, we have an in-depth chat about her business journey, her thoughts on social media, time management, business direction, and much more.

BONUS: Erin is going to be joining me and the Thriver Circle community for a live chat on Tuesday the 24th of April at 10am, AEST (the time in Brisbane, Australia). If you’d like to join us for that, make sure you’re a member of the Circle, and look for the event in the Circle FB group.

 

 

 


Love the show? You can show your support by:

  • Leaving a review on the C&T FB page.
  • Leaving a review on iTunes.
  • Donating a few dollars towards the costs of producing the pod.
  • Joining the Thriver Circle – without the members of the Circle, this podcast would not be possible.

 

 

Quotes and Highlights in this episode:

  • The focus of Erin’s business has evolved over the years.
  • “There is something really interesting in looking at the micro-level of your business and making a plan to shift and pivot to follow what is successful.” {Erin}
  • Moving into design allows for artworks to become more accessible at a lower price point and can open up avenue for collaboration.
  • Your business focus will ebb and flow over the years with periods of higher and lower creativity.
  • “It’s okay to have seasons of fluctuation.” {Jess}
  • As your business grows moderation is important to avoid burnout.
  • Setting clear boundaries and maintaining a work/life balance create a sustainable business.
  • “Build some boundaries into your workflow where you can early in the process.” {Erin}
  • Social media can be a powerful business tool but be wary of comparing yourself to others.
  • Create authentic connections and build a community for the long haul.
  • “Your website and your mailing list are the two tools you can really control.” {Jess}
  • “Don’t rush. There is going to be time for all the amazing things you want to put out into the world.” {Erin}

 

 


 

[141] Grow your Side Hustle with Chris Guillebeau

 

In this episode I talk with the master of the Side Hustle – my friend Chris Guillebeau.

Chris has been running one side hustle after the other his whole adult life. These days, amongst other things, he’s a well-known author, blogger, and the host of the Side Hustle podcast.

I met Chris at a Problogger conference many years ago – and in fact, a conversation with him at that conference was one of the key moments that helped me decide to start Create & Thrive!

So it’s quite poetic that I am now welcoming him as a guest on the show to talk about business, life, and the power of having a side hustle.

Don’t miss this episode – Chris is full of awesome wisdom and knowledge from the thousands of small business owners he’s talked to, interviewed, and worked with in his career.

 

 

Win a signed copy of Chris’s new book Side Hustle!

 

I’m giving away 2 signed copies of Chris’s new book. There are 2 ways to enter:

  1. In the Thriver Circle – just search #Chris to find the entry post.
  2. During my monthly public live Q&A on the Create & Thrive Facebook Page. RSVP here to join in, and be in with a chance to win.

 

 

 

 

 

 

 


 

Love the show? You can show your support by:

  • Leaving a review on the C&T FB page.
  • Leaving a review on iTunes.
  • Donating a few dollars towards the costs of producing the pod.
  • Joining the Thriver Circle – without the members of the Circle, this podcast would not be possible.

 


Quotes and Highlights from this episode:

  • You don’t have to quite your day job to launch a creative business.
  • There is value in building security before leaving your day job to start your side hustle full-time.
  • “There is nothing wrong with keeping the day job and slowly building this business on the side” {Jess}
  • A day job will allow you to try different things and experiment rather than putting too much pressure on your new venture.
  • “Be willing to take action even when they are no guarantees” {Chris}
  • Your first side hustle may not where you ultimately end up. Don’t be afraid to ty new ideas and discard those that don’t work or feel like a good fit.
  • Chris shares a story for his first side hustle.
  • When selling your goods promote the benefits of your product before the features.
  • “What emotional need does this purchase meet for someone?”{Chris}
  • Everyone is capable of starting a side hustle – if you don’t have all the skills required you can learn these.
  • “You don’t have to pick the content or topic that you are most passionate about. You can just be excited about learning how to do this (building a business)” {Chris}
  • Investors and starting capital are not essential to start a business.
  • “You don’t have to live your life the way others expect” {Chris}
  • Find Chris online here.
  • Check out the Side Hustle School and book!

 


 

[139] How Max & Me Became a Smashing Success with Stacey Howard

 

I’m so excited to share this episode with you!

I invited today’s guest – Stacey Howard – on the show to share her business journey – because I’ve been watching her progress since she took my Set Up Shop course back in 2013.

Since then, she’s built a 6-figure handmade business – all while having and raising her 2 kids.

Stacey is a brilliant example of how hard work, dedication, and tenacity can pay off, and she has SO much wisdom to share with you today.

Enjoy this episode!

If you want to kick-start your own online shop to sell your handmade creations (or, overhaul the one you already have) Set Up Shop is open for new enrolments right now!

Class starts on March 12 – find out more here.

 

 

 

 

 


Love the show? You can show your support by:

  • Leaving a review on the C&T FB page.
  • Leaving a review on iTunes.
  • Donating a few dollars towards the costs of producing the pod.
  • Joining the Thriver Circle – without the members of the Circle, this podcast would not be possible.

 

Quotes and Highlights in this episode:

  • Stacey’s business focus has shifted and refined over the years.
  • “My business evolved by following what my customers actually needed and what they were actually looking for” {Stacey}
  • By minimising one of a kind items, Stacey was able to free up significant amounts of time, energy and stock to focus on other aspects of growing her business.
  • Different products perform well in different spaces. Stacey’s postage stamp jewellery performed well at markets but were slower to sell online whereas her customisable cufflinks and jewellery perform best online.
  • The turning point in Stacey’s business was a large pricing restructure that included free postage as part of the price increase.
  • “If you have more higher priced items you will sell more of your mid-point items” {Stacey}
  • Increasing the prices of your products can be difficult but it is important to remember you are not necessarily your target market.
  • Give your new pricing structure time to bed down. It will take a little while to see results.
  • Provide your mailing list with advance notice of your price increase to build and sustain good will.
  • “You are making a beautiful product – don’t undersell yourself” {Stacey}
  • “Nobody is paying anywhere as much attention to your business as you are” {Jess}
  • The driver and source of your sales may shift and change over the years.
  • “You have to keep learning because if you don’t you will be left behind” {Stacey}
  • Consider outsourcing aspects of your life to free up time for you to work on your business.
  • “What activity (to outsource) will bring you the best return on investment?” {Jess}
  • Stacey’s tip for markets is to put your phone down and engage with each person who comes to your stall. They may not buy from this time but you are building a brand.
  • See Stacey’s work on her website: Max & Me Designs

 

 

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